The gorgeous colour of kaya jam on warm and toasted bread could surely make a person appreciate how beautiful food is. Kaya jam or coconut jam is a sweet, rich and tasty spread that is adored throughout Southeast Asia. The thickness of the kaya jam makes it spread smoothly on your toast or other baked goods you choose to indulge it with.
One of the distinctive characteristics of kaya jam is its unique flavor profile. The combination of rich coconut milk, fragrant pandan leaves, and the perfect balance of sweetness creates a comforting and indulgent taste. It gets increasingly addicting with every bite, so no judgment if you were to finish the whole tub or bottle of it in one day. So, choose the best kaya jam brands to light up your day! Here are the 10 best kaya jams in Malaysia.
What Does Kaya Jam Taste Like?
Kaya jam has a unique flavor profile characterized by the creamy and fragrant taste of coconut milk, the sweetness from the sugar, and the aromatic notes of pandan leaves. It has a smooth and velvety texture.
How Long Does Kaya Jam Last?
The shelf life of kaya jam depends on how it is made and stored. Homemade kaya jam should be refrigerated and consumed within a week or two. Store-bought kaya jam typically has a longer shelf life and should be consumed within the timeframe specified on the packaging.
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10 Best Kaya Jams in Malaysia 2025
1. Old KL Kaya Spread
An all-time favourite, Traditional Kaya! Old KL uses a recipe that is passed down from generation. Freshly made with all-natural ingredients, carefully selected and slow cook for 9 hours. Its silky smooth texture and balanced flavor of coconut and pandan surely take your taste buds to the next level. Indulge yourself with heavenly-tasting Old KL Kaya with toast or steamed buns.
Specifications:
- Ingredients: Egg, Sugar, Coconut Milk, Pandan Leaves
- Country Of Origin: Malaysia
- Size Available: 250g
Pros:
✅ Halal
✅ No artificial color
✅ No preservative
Price: RM8.90
*Prices may vary at the time of purchase
2. Packer Pandan Kaya Spread
Packer’s Pandan Kaya Spread has won our admiration with its diabetic-friendly, sugar-free formulation. This delightful spread, free from added sugar, captivates our taste buds. Indulge in the velvety and delicious Packer’s Pandan Kaya Spread, which pairs exceptionally well with your favorite waffles, toast, or other delectable baked goods.
Specifications:
- Ingredients: Maltitol, Eggs, Coconut Milk, Pandan Powder, Pandan Juice, Himalayan Salt (No preservatives, No artificial color. Products have been pasteurized.)
- Country Of Origin: Malaysia
- Size Available: 220g
Pros:
✅ Healthier choice
✅ No sugar added
✅ Well-suited with bread/waffle/baking
Price: RM7.99
*Prices may vary at the time of purchase
3. Agromas Seri Kaya Madu
Agromas Seri Kaya Madu has won us over with its delectable flavor and a texture that is both smooth and thick. The addition of honey imparts a delightful sweetness that enhances the overall taste. Don’t miss the opportunity to savor a bite of Agromas Seri Kaya Madu and experience its irresistible charm firsthand.
Specifications:
- Ingredients: Egg, Coconut Milk, Sugar, Honey and Permitted Food Conditioner.
- Country Of Origin: Malaysia
- Size Available: 280g
Pros:
✅ Halal
✅ No preservatives
✅ Natural flavour
Price: RM5.50
*Prices may vary at the time of purchase
4. Natural’s Pandan Kaya Coconut Egg Jam
Natural Leaf Pandan Kaya Coconut Egg Jam is a well-known jam in Malaysia, appreciated for its delightful characteristics. It offers a pleasant sweetness without being overly oily, and its delightful coconut aroma appeals to everyone. By incorporating pandan, this jam attains a new level of fragrance and flavor, elevating the experience. One can enjoy this delicious jam by spreading it on hot toast with a layer of butter or margarine, a beloved and scrumptious tradition in Malaysia.
Specifications:
- Ingredients: Eggs, Coconut Milk, Sugar, Pandan Leaves, Permitted Colouring
- Country Of Origin: Malaysia
- Size Available: 280g
Pros:
✅ Natural flavour
✅ Sweet but not greasy
✅ Coconut scent
Price: RM4.90
*Prices may vary at the time of purchase
5. Gardenia Auntie Rosie’s Natural Pandan Kaya
Gardenia Auntie Rosie’s Natural Pandan Kaya is a coconut jam made from a few simple but quality ingredients. It is often enjoyed on toast, crackers, or bread. The sweet and aromatic taste of pandan kaya makes it a popular choice for breakfast or tea time. This spread contains no artificial flavours or colours, so you can eat it with no worries whatsoever!
Specifications:
- Ingredients: Egg, Sugar, Coconut Milk, Pandan Leaves
- Country Of Origin: Malaysia
- Size Available: 250g
Pros:
✅ Halal
✅ Creamy & smooth texture
✅ Well-suited with waffle
Price: RM4.00
*Prices may vary at the time of purchase
6. Oriental Traditional Kaya
Oriental Traditional Kaya is a delectable spread created from the best natural ingredients and painstakingly brewed for 5 hours over a slow fire. This classic process yields a distinct and rich caramel flavour, as well as a smooth and fluffy texture. It is best to keep the kaya in a cold, dry area and refrigerate it after opening to ensure its freshness.
Specifications:
- Country Of Origin: Malaysia
- Size Available: 270g
Pros:
✅ Smooth texture
✅ Natural flavour
✅ Rich flavour
Price: RM13.60
*Prices may vary at the time of purchase
7. Fresh Bulk 100% Natural Pandan Kaya Coconut Jam
This rich and aromatic coconut jam is very popular and loved by generations of Malaysians. Fresh Bulk Kaya Coconut Jam is made with high-quality ingredients, ensuring its excellence. This velvety spread complements buttered toast perfectly and pairs wonderfully with a cup of traditional Malaysian Teh Tarik or Kopi.
Specifications:
- Ingredients: freshly squeezed coconut milk, pure palm sugar, kampung eggs and pandan leaves
- Country Of Origin: Malaysia
- Size Available: 180g
Pros:
✅ Gluten Free
✅ Low sugar
✅ Trans-fat-free
Price: RM14.20
*Prices may vary at the time of purchase
8. Yeo’s Seri Kaya Original
Yeos Original Seri Kaya remains a beloved choice among Malaysians, spreading happiness to all. With its thick and luscious texture, it offers a delightful sweetness that appeals to many palates. Moreover, its versatility knows no bounds, making it suitable for various applications. Whether you savor it on bread or incorporate it into traditional kuih recipes, Yeo’s Kaya is a delightful companion that complements any culinary adventure.
Specifications:
- Ingredients: Sugar， Eggs， Coconut， wheat Flour, modified Starch, soy Protein And Salt. Contains Permitted Flavouring And Colouring Of Synthetic Origin.
- Country Of Origin: Malaysia
- Size Available: 300g
Pros:
✅ High-quality ingredients
✅ Traditional recipe
✅ Smooth & creamy texture
Price: RM4.20
*Prices may vary at the time of purchase
9. Nona Kaya Coconut Jam
Indulge in a nostalgic journey with Nona’s Kaya Coconut Jam, a beloved choice for those seeking an authentic kaya experience. Nona’s Kaya Coconut Jam stands out as the perfect option to satisfy your craving for that distinct kaya flavor. Not only does it enhance the taste of crispy toast, but when paired with a warm cup of coffee or milk tea in the morning, it becomes even more delightful.
Specifications:
- Ingredients: Sugar, coconut milk, flour, egg powder(4%), permitted colours(tartrazine E102, sunset yellow E110).
- Country Of Origin: Malaysia
- Size Available: 480g
Pros:
✅ Authentic taste
✅ Quality ingredients
✅ Rich & creamy texture
Price: RM5.50
*Prices may vary at the time of purchase
10. Dollee Traditional Kaya
Dollee Traditional Kaya emphasizes on the nostalgic flavour with stronger hints of Caramel. Crafted using a traditional recipe, every bite of this kaya spread brings forth the familiar and beloved taste we cherish. To elevate your experience, savor it alongside a comforting cup of warm coffee or any hot beverage of your choice. Let the delightful combination seal the deal on a truly satisfying treat.
Specifications:
- Ingredients: Sugar, Coconut Milk (28%), Eggs (14%), Pandan (Screw pine) Leaves, Caramel.
- Country Of Origin: Malaysia
- Size Available: 400g
Pros:
✅ Rich & creamy texture
✅ Can be spread on bread, toast, pancakes & waffles
✅ Authentic taste
Price: RM9.10
*Prices may vary at the time of purchase
Disclosure: This list was compiled by the team at My Weekend Plan after extensive research and shared opinions to suggest helpful recommendations for the public. The sequence of brands is in no particular order so if you have any other great suggestions too, please email us support@myweekendplan.com.my. For more information, kindly refer to our copyright, privacy & disclosure policy.
